Job Title: Web and Social Media Specialist
Location: Lagos, Nigeria
Employer: Edge Recruiter
Remuneration: 1.4m to 2.7m Naira compensation
Type: Full Time Employment
Our Client is a world class business school committed to creating and transmitting management and business knowledge based on economic activities relevant to Nigeria and Africa at large. They strive to be a world-class business school which will have a significant impact on the practice of management.
Job Purpose: To create and manage a perception of the business school as a world-class brand with in-depth local knowledge of business and management among key stakeholders online.
Key Responsibilities:
• Manage the institution's website for usability and effectiveness, ensuring timely, accurate and up-to-date content. Perform routine checks on pages and update content as required or as requested by the relevant units.
• Monitor the website for traffic and usage patterns, and provide data to improve effectiveness to ensure communication goals are met.
• Develop and manage online advertising and email corporate and product campaigns to meet expected objectives. Prepare reports for departments as requested.
• Develop and implement a social media strategy to help the institution reach its goals.
• Identify social media contributors and ambassadors within and outside the institution, and work with them to help the institution reach its goals.
• Work with others in the institution to create and share content for driving engagement with key publics on social media.
• Monitor social media and respond appropriately to threats and opportunities.
• Educate new users of social media within the community, and drive a culture of social media excellence.
Skills Requirements:
• In-depth knowledge and passion for social and digital media
• Excellent written and verbal communication skills
• Ability to manage multiple projects and work under tight deadlines
• Excellent interpersonal skills and ability to interact at all levels in the organisation
• Creative thinker able to set strategy to action and show results
• Self-motivated with a zeal for continuous professional improvement
Key Technical Requirements:
• Knowledge of PR & brand communication
• Knowledge of Adobe Photoshop and content management tools
• Good working knowledge of Microsoft Office tools
• Knowledge of HTML will be an added advantage
Key Educational Requirements:
• Bachelors Degree in any discipline
• MUST have experience working in a similar role
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