Job Title: Marketing Manager
Location: Kaduna, Nigeria
Employer: Peugeot Automobile Nigeria Limited
Roles:
• Ensure effective, branded marketing communications including the company website, print communication, and advertising.
• Develop and implement promotion/advertising support programs
• Strong Competition Analysis for strategy development
• Evaluate product performance
• Obtain market intelligence
• Research and evaluate new product opportunities, demand for potential products, and customer needs and insights.
• Overall marketing strategy and execution of plans for the existing products.
• Work with product development teams to manage new product development.
• Manage launch campaigns for new products.
• Manage distribution channels
• Manage media and marketing staff and external PR agencies.
• Analysis of the effectiveness of all marketing efforts.
Desired Skills and Experience:
Required Skills, Knowledge and Characteristics:
• Ability to coordinate the efforts of a large team of diverse creative employees.
• Demonstrated ability to increase productivity and continuously improve methods, approaches, and departmental contribution.
• Commitment to continuous learning.
• Expert in Internet and social media strategy with a demonstrated track record.
• Demonstrated effectiveness in holding conversations with customers, customer evangelism, and customer-focused product development and outreach.
• Ability to lead in an environment of constant change.
• Familiarity and skill with the tools of the trade in marketing including PR, written communication, website development, market research, product packaging, Microsoft software suite of products, , and creative services.
• Experience managing external PR and communication consulting firms and contractors.
• Must not be more than 45 years
Qualifications and Experience:
• Degree in Business Management, Marketing, or Related field
• 10 years of progressively more responsible positions in marketing, preferably in a similar industry in two different firms.
• Experience supervising and managing a team of professional staff.
• Experience in the global market & Membership of relevant professional Body will be an added advantage.
Location: KADUNA
REPORTING LEVEL: This position reports to the General Manager
How to Apply:
Interested candidates should apply online or send in their application and detailed CV and copies of their certificates to recruitment@peugeotnigeria.com
Closing Date: 7th February 2014
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