Online Marketing Manager Job at MIH Internet Africa (Naspers) - Nigeria

Started by jobnavy, Jul 21, 2012, 11:01 AM

jobnavy

Job Title: Online Marketing Manager

Job ID: 3312559

Location: Nigeria

Organisation: MIH Internet Africa (Naspers) – Nigeria

Job Description

Responsibilities include, but are not limited to, the following:

• Leverage internal digital marketing assets from Media24 Nigeria's brands and partnerships to drive business goals and objectives

• Responsible for day to day execution of traditional and digital marketing campaigns, including campaign planning, management and performance tracking.

• Work with internal stakeholders to develop content, product, and marketing strategies that enhance site value proposition, communicate brand positioning and drive traffic.

• Build convergent digital marketing plans around programming events aligning internal marketing efforts with off-channel.

• Measure, report and analyze online marketing activity: Quantify campaign results and track performance. Provide timely and accurate communication to key stakeholders.

• Write creative briefs and provide creative direction for online assets working with internal design teams and external agencies both.

• Manage mobile campaigns and create integrated mobile promotional strategies for web, TV and social media to increase lead generation.

• Work with internal social, media buying and newsletter teams to align overarching marketing plans as well as participate in these marketing efforts when needed.

• Evaluate and build reciprocal marketing plans working with stakeholders, as well as partners.

• Partners with marketing leaders to identify new marketing strategies and tactics for both internal and external marketing assets

Knowledge, Skills and Abilities:

• Solid understanding of interactive marketing principles, online trends, and general web site usability, familiar with digital metrics.

• Strong verbal and written skills to communicate effectively in-house and with outside agencies and vendors.

• Proven track record in online and or traditional marketing and campaign management.

• Highly organized, detail-oriented and able to manage/execute multiple ongoing projects.

• ROI focused — analytical skills required to read/interpret marketing reports and make recommendations.

• Complete familiarity MS Office Suite, especially PowerPoint and Excel.

• Results-oriented, motivated contributor who brings passion and an intrinsic drive to succeed.

• Understanding of digital marketing across several platforms including websites, blogs, social, mobile, etc.

• Strong influencing skills to get things done across multiple brands and marketing teams.

• Knowledge of interactive production, communication, and dissemination techniques and methods.

• Solution oriented/ problem solver

• Excellent interpersonal  and influencing skills

Educational and Experience:

• Tertiary qualification in a directly – related field or equivalent experience

• At least 4 years' experience in interactive marketing or a directly-related field

Company and Position Description:

Media24Nigeria Ltd, a division of the MIH Internet Africa (Pty) Ltd, is seeking a digital marketing professional who is interested in a full-time position as an Online Marketing Manager. The position performs project and process management activities related to marketing programs to increase traffic and ratings, enhance brand awareness, and increase market share of the brand.  This individual is responsible for planning, development, and execution of marketing strategies for Media24 Nigeria. The position works with multiple teams across the company to synchronize marketing strategies and efforts and provide performance metrics.

How To Apply:

If you are interested in working with the organisation and your skills and capabilities match the job profile, submit your application now.

Please forward a comprehensive CV listing relevant skills and experience for attention:  Human Resources.

Should you not hear from us within 1 month of the closing date, you may assume that your application was unsuccessful.

Online Marketing Manager Job