Job Title: Marketing Executive
Job ID: 4262835
Location: Lagos, Nigeria
Company: DBrownconsulting (DBC) – Nigeria
Person Specifications:
The ideal candidate will not compromise on Integrity, has actual marketing/Sales experience, is very articulate, can draft proposals, is a quick starter/learner, cares for the little details and is able to manage and work with a diverse range of people.
The Marketer must be IT Savvy (PowerPoint, Word & Excel) and understand how to harness online marketing platforms, (LinkedIn, Twitter, Facebook, YouTube etc). Must at least be familiar with salesforce.com and how to write and update all marketing efforts and campaigns.
Duties & Functions:
The Marketing Executive will report directly to the Training Manager and the Principal Consultant and needs to be able to conceptualise, plan and implement sales & marketing efforts. More specific tasks include.
• Client Relationship:
• Leveraging on our large Clientele by initiating and monitoring opportunities
• Understanding client specific needs related to our product and ensuring we deliver
• Reporting & Content Management
• Manage your reporting via the salesforce.com platform
• Compile weekly and monthly reports on the hit rate on all marketing platforms
• spearhead the development of content on all marketing platforms: Website, twitter, facebook, linkedIn and YouTube
• Monitor, update and grow the Company's Client database & use it to drive tailored email & text marketing campaigns'
• Proposals, Promos & Campaigns
• Developing and managing the Company's advertising/marketing budget
• initiate, manage and coordinate awareness campaigns to existing and new clients;
• coordinate the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters, DVDs etc;
• organising and attend events, conferences, seminars, receptions and exhibitions on behalf of the firm;
• source & secure sponsorship;
• contribute to and develop marketing plans and strategies;
• Supervise firm's RFP protocol process including soliciting RFPs from desirable prospective clients, writing proposals for new business and pitches;
• Oversee firm's electronic marketing efforts including supervision of Web site design and maintenance.
Desired Skills & Experience:
• Graduate Degree with 2 – 5 years actual marketing experience.
• Demonstrate an ability to use online marketing and reporting platforms
• Polished Presentation Skills, a proven problem solver
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