(http://media.il.edmunds-media.com/subaru/ns/subaru_ns_12111_196.jpg)
Subaru is skipping traditional Super Bowl advertising in favor of "Puppy Bowl VII" and a nationwide dog-walking event.
Source: Subaru Snubs 2011 Super Bowl (http://www.insideline.com:80/subaru/subaru-snubs-2011-super-bowl.html)