(http://www.blogcdn.com/www.engadget.com/media/2013/04/facebookhome1-1365189706.jpg) (http://www.engadget.com/2013/04/04/the-imperialism-of-facebook-home/)
Business battles are often ecosystem battles, in which brands develop a matrix of conveniently connected products and services, in an attempt to lock customers into a dependency. Offline companies follow this tack (think razors and blades). But the internet, with its many connection nodes, crossovers to tangential realms and parallel on-ramps is where ecosystem wars are most elaborately waged.
Only rarely do market conditions cultivate a broader ambition in which a company has a chance to step beyond mere ecosystem competition to a higher level of sovereignty. Facebook's imminent release (http://www.engadget.com/2013/04/04/zuckerberg-home-is-the-next-version-of-facebook/) of Home represents a stab at that rare imperialism.
Filed under: Cellphones (http://www.engadget.com/category/cellphones/), Internet (http://www.engadget.com/category/internet/), HTC (http://www.engadget.com/category/htc/), Facebook (http://www.engadget.com/category/facebook/)
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Via: Engadget