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The Rolls-Royce Phantom App, which lets users create custom virtual models on their iPad, iPhone and iPod, debuted this week. Rolls-Royce has launched a Phantom app; it lets users create Rollers in bespoke colors. Users can also deck out their Phantom with custom humidor and picnic sets. The app is free and works on any iPhone, iPad and iPod Touch running iOS 3.1.3 or later.
Source: Insideline.