Job Title: Senior Brand Manager – West Africa
Location: Lagos, Nigeria
Employer: Kimberly-Clark Corporation
Recruiter: Redwood Consulting Ltd
Job Purpose: Accountable for developing, managing and sustaining profitable brand growth
Main Responsibilities:
• Developing and implementing annual marketing/ brand activation plan
• Implementing the Integrated Marketing Plan (IMP) and New Product Introduction (NPI) activities
• Manages the research process and ensures shopper insights, channel and POP strategies and plans
• Develops internal and external category reviews, analyses category data, highlights opportunities and recommends course actions
• Manages the research process and ensures shopper insights, channel and POP strategies and plans
• Develops internal and external category reviews, analyses category data, highlights opportunities and recommends course actions
• Manages interactions with agencies and assists with evaluation
• Responsible for coaching & development of direct reports
Job Dimensions:
• Strategy and Plan Implementation
• Innovation & POP targets by channel & customer
• Group brand activation volume, NSV, profit targets and A& P budget adherence
Required Qualifications and Expertise:
• Bachelor's Degree
• Minimum 5 years job experience, including excellent understanding of or experience in Marketing& Category management
Deadline: 28th June 2013
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