Job Title: Head of Sales
Recruiter: Adexen Recruitment Agency / Adexen Nigeria
Job reference n°: NGA1365
Sector: Distribution & FMCG – Nigeria – Western Africa
Function: Marketing
Our client: Adexen Recruitment Agency is mandated by a trading company that represents international fragrance & cosmetic brands in Nigeria to recruit a Head Marketing and Brand Management for its operations.
Job description:
• The Head Marketing and Brand Management will be responsible for designing and executing marketing strategies for all new designs to reach customers and communicate brand message. He/She should be able to proactively identify and develop opportunities to build business through the introduction of new products and services, as well as enhancements to existing product/service lines
• He/she would report to the Managing Director.
Responsibilities:
The responsibilities for this office shall include but is not limited to the following:
• Liaise with the manufacturing/supply arm on orders, quantities, designs/assortments, delivery dates and payment terms in conjuction with the Managing Director
• Responsible for developing a price point policy by harmonising/aligning prices of distinct items of stock and determining standard marginal prices for all items
• Promote or reduces the prices of slower-selling lines while monitoring best selling lines
• Set and adjust prices and decide markdowns in conjunction with the Managing Director
• Develop merchandise budget for appropriate periods
• Work with Inventory Administrator to plan stock levels, move stock and making sure that the best selling items are always available
• Supervise the creation of visual displays and the overall appearance of each outlet
• Responsible for researching the dynamics of the target market i.e. buying behaviour, purchasing power, age range, social status, profession etc. so as to develop marketing strategies to fit their unique lifestyles
• Utilize sales report from outlets to analyze customer insight and develop recommendations to ensure that business objectives are met
• Identify new markets that might enhance the organisation's bottom line
• Gather sales information from previous years to know statistics on returns, markdowns, and any inventory carry over
• Create an annual marketing plan and a budget to facilitate it
• Interacts with the design team on trend information i.e. new designs, latest wears and plan accordingly
• Designs and execute schedule for mass marketing/promotion in all the branches and their environs
• Develop and manage the brand and all brands in the company's portfolio
• Design and execute schedule for marketing/promotion of all company brands in all the outlets and their environs
• Communicates with all outlets to ensure strategy integration and messaging aligns with overall objective
Qualifications & Experience:
• B.sc in Marketing, Branding and Advertising or any Managerial science course
• Minimum 6 years experience
• At least 2 years managerial experience in brand management and promotions
• Excellent analytical skills
• Have excellent communication & negotiation skills
• Enthusiasm and passion for brands
• Proficiency in MS office applications
• Demonstrate a high level of initiative, organisation and methodology
• Team oriented and performance driven
What is on offer? Attractive package
If your experience, personal characteristics and qualifications meet the position specifications and your personal objectives are to seek such a challenge, then we would like to hear from you with details of your current earnings, up to date CV and explanation as to why your achievements to date fit you for consideration.
Apply to this job (http://www.jobnavy.com/job/20663/head-marketing-and-brand-management-job-at-a-trading-company-in-nigeria/)