Job Title: Operations Marketing Manager, North
Reference: 27268
Location: Abuja, Nigeria
Employer: The Coca-Cola Company
Job description: Provide franchise and commercial leadership and co-ordination across a geographic location to achieve volume and share objectives through leading the development and the execution of the Business Plan (BBP)
Key Duties and Responsibilities:
Strategy and Business Planning:
• Provide input for and support the implementation of the 3 year BP for assigned geography
• Develop and execute annual BBP with Bottler
• Develop and execute annual Customer Business Plans where appropriate
Market Execution and Commercial Excellence:
• Drive commercial and execution capabilities leveraging RED and the defined Picture of Success
• Actively pursue opportunities to improve our Route to Market, leveraging best practices from other markets
• Ensure application of consumer programs designed to enhance consumer brand equity
• Develop and execute operational elements of agreed brand / price / pack / channel plans
• Drive horizontal expansion through outlet creation incentive programmes
Manage Capacity to Produce and Distribute:
• Ensure distribution capability is effective in managing the productivity agenda
• Monitor and track glass float and investment with assigned bottlers to ensure investment is ahead of demand
• Leverage the support of the technical team to proactively manage capacity and quality – servicing of lines, investment, quality metrics and so on
• Manage any issues in supply chain with key customers to minimise out of stocks
Franchise Leadership:
• Build value based and strategic "win-win" relationships with System partners at Bottler middle management and on occasion senior local management levels
• Lead Bottler training and development modules and capability building initiatives targeted at commercial teams – especially RED, RTM and Collaborating for Value
• Coach and develop reporting KO associates to maximize full and current potential
Sustainability:
• Manage the Workplace Rights and Human Rights agenda with bottling partner(s)
• Assist fully in the execution of community programs designed to enhance KO reputation within the community
Financial /Job Scope: TBC
Organizational Impact/Influence:
Within The Company;
• Senior Operational Marketing Manager or Country Manager (guidance, supervision, coaching)
• Peer associates within Marketing, Financial, Technical, PAC, HR functions etc.(collaboration)
• Reporting associates within the Operations function (leadership, guidance, coaching)
Outside The Company;
• Bottler Middle Management and at times Senior Local Management (Gain commitment to BBP)
• External organizations as appropriate and at the appropriate level
• Government officials and NGOs
Supervisory Responsibilities: None
Required Job Requirements/Qualifications
Technical Skills:
• Strong Commercial understanding with deep knowledge of RED and Route to Market
• KO system knowledge and clear understanding of the dynamics of the soft drink industry
• Strategic mindset – ability to identify and act on opportunities
• Understanding of RGM and ability to covert same into winning strategies
• Project management skills
• Ability to manage budgets
• People management skills
• Communication skills
• Fluent in English
Competencies: Leader of Others
• Drives Innovative Business Improvements
• Balances Immediate and Long-Term Priorities
• Delivers Results
• Imports and Exports Good Ideas
• Develops and Inspires Others
• Lives the Values
Required Experience: Minimum 8 years experience with a FMCG Company. Functional experience within an operational function would be an advantage. Bottler experiences an added advantage.
Education Requirements: First level Business degree qualification minimum. MBA in Business Administration is preferred
Cultural Diversity:
• Ability to balance interaction at multiple levels from Bottler Middle and Senior Management to retailers requires cultural sensitivity.
• Cultural diversity specifics will depend on assigned geography characteristics
Analysis:
• Priority setting within expanded framework of responsibilities
• Rapid execution of decisions through internal management process
• Need to maximize efficiencies, decision making and learning vertically within the KO and Bottler Partner System structures and horizontally across markets
• Alignment of System Partner and KO planning priorities and timing
Judgement and Decision Making: The Operational Marketing Manager is responsible primarily for the development and execution of the BBP
Working Conditions: As per assigned territory
Travel Requirements: Will depend on the geography of the assigned position and business priorities
At The Coca-Cola Company you can cultivate your career in a challenging and dynamic environment. We are the largest manufacturer and distributor of nonalcoholic drinks in the world-selling more than 1 billion drinks a day. Unlock your full potential with a future-focused company that is known and respected throughout the world.
The closing date for this position is Wednesday, 27 November 2013
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