Job Title: Marketing and Product Development Manager
Job opening ID: 68
Location: Lagos, Nigeria
Type: Full time
Employer: Financial Institution
Recruiter: Skill Enhancement Centre (SENCE) Limited / SENCE World
Roles and responsibilities:
The following are the roles and responsibilities for this role:
• Responsible for the Marketing & Product Development position, with direct line authority.
• Responsible for identifying market based business opportunities and translate them into products/ services as key to the value generation in the business.
• lead the design and implementation of all the Marketing strategies to achieve the business goals for all products
Skill set:
• Minimum of 8 years of work experience.
• Direct experience in Marketing & Product development, and preferably also in Sales and commercial functions. Preferably, experience in Marketing for Banking or in financial sector. At least 4 years in management positions.
• Bachelor's degree in business, accounting, finance, economics or related area of study.
• Experience in commercial strategic planning and budgeting.
• Master concepts, processes and tools of marketing planning and marketing implementation.
• Experience in communications, advertising and if possible PR.
• Knowledge of low-income market.
• Knowledge of micro, small and medium enterprise market.
Work experience: minimum of 8 years
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