Job Title: Country Manager
Location: Lagos, Nigeria
Division: Mobile Social Networking
Employer: Media24 Nigeria Limited [a division of MIH Internet Africa Pty Ltd, a division of Naspers Ltd]
Job description
• Reporting to the Managing Director, the incumbent of this role will be responsible for ensuring maximum growth and efficiency for the operations in Nigeria and West Africa.
• The need is for a Country Manager with a track record of effective business leadership and strategic and operational direction and who is able to take multi-tasking to the next level and effectively coordinate the efforts of managers and teams.
• The candidate will ideally come with an accomplished background in marketing and mobile business environment.
Responsibilities:
• Grow the business to that of a dominant position, meeting targets set by executive team
• Responsible for day-to-day execution of ATL marketing campaigns, including campaign planning, management and performance tracking.
• Develop and implement marketing strategies that enhance the value proposition of the business, communicate brand positioning and drive new registrations and daily active users.
• Manage and create integrated marketing strategies for web, ATL, BTL and social media to drive new registrations and daily active users.
• Utilize social media and media buying to align overarching marketing plans as well as participate in these marketing efforts when needed.
• Write creative briefs and provide creative direction for marketing assets working with external agencies.
• Build partnerships with local mobile network operators and relevant service suppliers
• Evaluate and build reciprocal marketing plans working with stakeholders, as well as partners.
• Measure, report and analyze marketing activity: Quantify campaign results and track performance. Provide timely and accurate communication to key stakeholders.
• Partner with marketing leaders to identify new marketing strategies and tactics for both internal and external marketing assets
• Interact and report regularly with executive team to ensure that company's operational priorities are aligned with overall company direction
• Participate in strategic business development to ensure product uptake and growth
• Manage budget and oversee accounting/payroll functions with the finance team
• Continually investigate and introduce process improvement measures and present suggestions for consideration
Desired Skills and Experience:
Experience and Knowledge:
• Excellent knowledge of the mobile market situation, regulatory situation and competitors
• Experience in managing and motivating marketing teams
• Proven experience in product development, deployment, marketing, growth and sustainability
• Experience in building marketing and partner relationships
• Experience in mobile, online and traditional marketing
• 4-6 years relevant experience Working knowledge of mobile based Internet and software applications
• Proven experience with organizational development, product strategy, process reengineering and cost analysis
• Negotiation skills
• Budgeting and forecasting experience
Competencies/skills:
• Ability to analyze and interpret complex financial and operational data and prepare business reports, projections, and recommendations
• Excellent skills in delegation, problem solving, multi-tasking and team building
• Entrepreneurial mindset
• Performance and bottom-line orientation
• Skill in examining and re-engineering operations and procedures, formulating policy, and developing and implementing new strategies and procedures
• Employee development and performance management skills
• Advanced verbal and written communication skills and the ability to work with a wide range of constituencies in a diverse community
Education:
• A graduate degree in Business or related field
• Post graduate qualification is an added advantage
Apply to this job (http://www.jobrib.com/job/29206/country-manager-job-at-media24-nigeria-limited/)