Job Title: Head, Market Research and Strategy
Location: Lagos, Nigeria
Sector: Leasing and Financial Services
Recruiter: StreSERT Services Limited
Job Description: The ideal candidate is expected to establish strategies and business development plans in line with the client's long-term vision and strategic goals including market research and intelligence, as well as handling all leasing activities Principal responsibilities
Leasing:
• Supervises the standardization of the Company's leasing contract documents
• Supervises the day-to-day management of lease customers for the leasing operation
• Oversees the negotiation and renegotiation of leasing agreements
• Follows up on the collection of lease payment
Marketing:
• Plans marketing activities for the Company's existing lease programmes
• Oversees the development of the annual marketing and communications plans
• Is responsible for the execution of marketing activities at the Company
• Oversees the development of advertising campaigns, marketing events and marketing research projects
• Develops and institutionalizes marketing, leasing, communications and PR policies and procedures
• Develops and institutionalizes the Company's marketing intelligence and market research capabilities
• Provides input on Marketing and Leasing requirements to Development Planning during the planning stages of a project
General:
• Develops a brand, marketing, leasing, communications and PR strategy for the Company in line with the company's long-term vision and strategic goals
• Owns and promotes the Company's corporate identity and oversees its application in all contexts
• Develops a comprehensive database of the Company's current and previous clients
• Identifies and tracks operational KPIs and devises plans and initiatives for operational improvements
• Effectively allocates and manages the marketing and leasing budgets
Skills, Experience and Education:
• Undergraduate degree in Business or Marketing, MBA preferred
• Solid working knowledge of Marketing and Leasing practices
• Strong leadership, interpersonal, communication, written and oral presentation skills
• Strong track record of past performance in positions of leadership with ability to motivate and generate respect and trust from staff and external stakeholders
• Education from a foreign university is an added advantage
• Minimum 10 years experience in Marketing, 3 of which as a Marketing & Leasing Manager or equivalent in a reputable organization
• Financial product development back ground
• Computer literate
Salary: Very attractive
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