Job Title: Account Manager – PR
Location: Lagos, Nigeria
Recruiter: eRecruiter Nigeria
Our client is one of West Africa's leading public relations and marketing communications consultancy operating in Nigeria and Ghana. They specialize in providing bespoke promotional services that add commercial value to their clients' business. Their aim is to deliver expert PR and marketing services to organisations across West Africa. They are the agency of choice for International companies operating in Nigeria. They now have a vacancy for a young and creative individual to join its team as an Account Manager.
Key Responsibilities:
• Develop and cultivate relationship with the client and external audiences
• Oversee day-to-day client projects and events to insure the quality of work meets client's objective and in a manner that provides value. This will include research, planning, implementation and evaluation of public relations activities, and paying careful attention to budgets, resources, deadlines and client records
• Recommend and implement initiatives that improve the public's perception of the client
• Manage all media relations and special media inquiries
• Prepare and review materials (e.g. pitch letters, press releases, articles, backgrounders, fact sheets etc) including complex issues (e.g. Q&A, speeches and collateral materials)
• Develop, pitch and place positive stories about the client in the media
• Ensure positive client presence in media through releases, contact and responsiveness to inquiries/requests
• Maintain clear and consistent communication between clients and account team and strengthen relationship between the company and its clients
• Research and assist in the presentation new business proposals
• Develop original research, surveys, market studies for existing business and prospects
• Ensures that all reports are completed in a timely manner
• Ensures that the supervisor is kept fully informed regarding activities and plans of individuals and clients
• Generate leads for new business
• Display an effective knowledge of the Nigerian print, electronic and online media, particularly those that impact client activities
• Ensures compliance with company policies and procedures
Key Requirement:
• The individual must have at least 3- 5 years' experience in account management within a marketing communications, PR or in-house
• The individual must be highly creative, well spoken, must possess good writing and presentation skills and must be able to work effectively with a team.
• Client retention and conversion of projects to retainer
• Client satisfaction with service – PR programs, coverage, new opportunities for exposure etc.
• Achieving clients objectives within a specific time and approved budget
• Good relationship with the media, clients and staff
• Quality of writing, proposals and research
• New business development or leads
• Taking initiative and responsibility for any job assigned
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