Job Title: Digital Media Strategist/Copywriter
Company: Ellae Creative Branding Agency Limited
Job Type: Full Time
Qualification: BA/BSc/HND
Experience: 1 year
Location: Lagos, Nigeria
Job Field I:CT / Computer Media / Advertising / Branding
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Ellae Creative Branding Agency Limited – We are an energetic and talented creative agency, set centre stage in Lagos, Nigeria. We blend intelligent creativity with a sincere collaborative approach, consistently delivering powerful results for our clients.
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Key roles for Ellae: – At the heart of Ellae is a small team of creative and strategic professionals, all sharing in the same creative passion, philosophy and firm belief in the power of great ideas. – We are dedicated to helping our clients develop more meaningful relationships with their customers through brand, communication, creative and the digital channels.
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Responsibilities: – Track trends and provide new ideas on improving on our social media platforms – Create detailed monthly social media calendar and manage the company's social media accounts – Familiarize him/her self with the industry the company operates – Design social media strategy that is in line with the company brand identity, company's audience and goals. – Define strategies to build/enhance the follower/fan base and to develop channels that strengthen engagement – Define content strategy and communication style – Engage in dialogue and monitor customer issues arising from any of the social media platforms. – Implement and manage social media campaigns for Ellae's clients – Develop short content into full blog articles for publishing – Take lead as the organization's social media expert engaging in dialogues, discussions and responding to emails and questions as required. – Establish relationships with online communities by identifying key influencers
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Requirements: – Strong written and verbal communication in English. – Strong organizational skills, structured thinking and development methodology. – Detail-oriented, and can get the job done. – Ability to work quickly and patiently as part of a small team. – Excellent knowledge of collaborating with both internal and external sources to generating strategic social media content – Highly skilled in overseeing daily management of social media content – Functional knowledge of optimizing social media impact and engagement activities – In depth know-how of working to optimize influencer programs – Excellent understanding of Internet and social media channels – The ability to generate a reliable supply of original ideas and visual concepts – A flexible approach and willingness to adapt your ideas to the needs of clients – The resilience to perform under pressure and deliver high-quality work to tight deadlines. – A good awareness of digital media and evolving online platforms – Perform miscellaneous tasks, as directed by Creative Director – 1-2 years' experience in similar position
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