Print Page - Absent Eminem, Chrysler Turns to Dead Poet To Sell 300

Title: Absent Eminem, Chrysler Turns to Dead Poet To Sell 300
Post by: IL on Nov 23, 2011, 07:02 PM

(http://media.il.edmunds-media.com/chrysler/ns/chrysler_ns_1122112_196.jpg) Chrysler got tons of traction with its 2011 Super Bowl commercial featuring Eminem. But it takes a different approach for selling the 2012 Chrysler 300, relying instead on a dead Detroit poet and the 1917 "See It Through" poem.

InsideLine

The InfoStride Forum

TECHNOLOGY => Automotive => Topic started by: IL on Nov 23, 2011, 07:02 PM