Job Title: Senior Manager, Corporate Segment Management
Department: Enterprise Solutions
Location: Lagos
Reporting To: GM, Enterprise Marketing
Employment Status: Permanent
Company: MTN Nigeria Communications Limited
Job Description:
•Develop and execute strategic marketing plan and programs to achieve set targets for profitability, revenue, value and market share, retention churn, etc (short-term and long-term)
•Implement market growth strategy in conjunction with Product Development Managers, ES Sales and other stakeholders
•Define market needs based on relevant value proposition packages for the Corporate Segment market
•Develop strategy for promotional propositions to acquire new customers and stimulate usage amongst existing customers
•Identify and analyse new and emerging trends and understand their impact on needs for the future
•Develop and execute segment specific promotions to achieve specific market objectives
•Define and prioritise customer segment data and customer intelligence requirements.
•Identify, analyse and facilitate business growth through alliances and association marketing approaches.
•Utilize strategic marketing mix and channel options to deliver marketing offers to target markets (strategic alliances, bundling, augmented product)
Job Conditions:
• Normal MTNN working conditions.
• Regional, national and international travel may be required
Required Skills:
•First degree in Marketing, Business Administration, or any relevant discipline
•Masters in Business Administration will be an advantage
•12 years working experience which includes:
•5 years in a managerial role, including experience in the Telecoms, ICT industry
•3 years management experience in marketing, strategy development and implementation
•Relevant experience in Business Development
Qualification:
• First degree in Marketing, Business Administration, or any relevant discipline
• Masters in Business Administration will be an advantage
Deadline: 11 January 2012.
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Senior Manager, Corporate Segment Management Job (http://www.jobnavy.com/job/706/senior-manager-corporate-segment-management-job-at-mtn-nigeria-communications-limited/)