Job Title: Brand Marketing and Operations Manager
Job ID: 7906
Location: Nigeria
Division: Business Support
Position Corporate Social Investment
Company: Stanbic IBTC Bank Plc (a subsidiary of Standard Bank Group)
MAIN PURPOSE OF THE JOB:
• To deliver real value to Stanbic IBTC by executing against the given marketing and communication strategy and plan
• To develop brand marketing and communications campaign and collateral strategies
• To execute brand marketing and communications campaigns and collateral requirements
• To manage the relationship with business partners
• To continually seek ways to improve the effectiveness and efficiency of brand marketing and communications
• To optimise and manage processes and procedures within marketing
KEY RESPONSIBILITIES:
• Develop brand campaign and collateral strategies (including sponsorship and CSI communication). Ensure alignment to the business strategy and the Group Marketing and Communications strategy.
• Translate knowledge of the market into campaign and collateral propositions.
• Project management of brand marketing and communications campaigns and projects to ensure delivery on time, within budget and on objectives set.
• Ensure centrally coordinated campaigns are translated into local tactics.
• Evaluate all brand campaigns and projects. This includes the setting of targets, indentifying of measurement tools and reporting.
KEY PERFORMANCE MEASURES:
• Understanding and application of the business strategies within the portfolio, and how it relates to the BU and country strategy
• Understanding and application of the BU Marketing and Communications, and brand strategies.
• Quality of the brand campaign and collateral strategies and plans
• Quality of insight into the market: consumer attitudes and behaviours
• Efficiency and effectiveness of project management
• Quality of marketing and communications charters
KEY DIMENSIONS OF THE JOB:
• Total number of people in the team: 13
• No of direct reports: 1 (TBC)
• Responsible for managing campaign budgets of approximately N900 mil
• Sphere of influence: Project team working on a specific project / campaign
KNOWLEDGE:
• A degree or diploma in Commerce or Marketing
• Working knowledge of quantitative and qualitative research methodologies
• Working knowledge of the economic drivers in a business
• Working knowledge of various media and the creative requirements
• Working knowledge of production processes
• Knowledge of brand principles and theory
EXPERIENCE:
• 8-10 years experience in a brand Marketing and Communications role.
• Must have managed a project budget of approximately N900 mil
• Must have experience in managing and leading people
PERSONAL COMPETENCIES:
• Ability to identify human insights
• Strong project management skills
• Strong selling and influencing skills – required to sell and collaborate on concepts with others in the Marketing and Communication team, business and agencies, to ensure integration and synergy / agreement between key stakeholders.
• Ability to build relationships based on report and trust
• Ability to communicate with impact
• Strong presentation and facilitation skills
• Ability to management conflict and seek resolution.
HOW TO APPLY:
• Visit Stanbic IBTC Bank Plc Career Portal, Nigeria Portal.
• Scroll down and enter the "Job ID" in the field provided named "Search by Job ID"
• Click on "Search".
Deadline: 23 February 2012.
Brand Marketing and Operations Manager Job (http://www.jobnavy.com/job/1276/brand-marketing-and-operations-manager-job-at-stanbic-ibtc-bank-plc/)