Job Title: Digital Media Planner / Strategist
Job ID: 3312559
Location: Lagos, Nigeria
Organisation: Bytesize; Digital Marketing Agency – Nigeria
Job Description
• The Digital Media Planner has responsibility for developing, implementing, and optimizing digital strategies and initiatives for a variety of clients.
• Integrates digital media with offline advertising and marketing programs
• Writes digital media plan recommendations and point-of-views across a wide array of opportunities
• Utilizes research to develop target audiences and media recommendations
• Consults and provides POV guidance across variety of social and earned media opportunities, including ways in which they can be connected with paid media opportunities
• Works closely with creative team to ensure efficiencies with campaign pre-planning (aligning creative vision and assets with media plan) as well as campaign execution (timeliness of all asset delivery and ensuring full functionality of all deliverables)
• Seeks out and shares emerging media and relevant advertising opportunities with the media department and client teams
• Strategizes ways to most effectively use Internet and other digital media budget to the greatest benefit for our clients
• Works closely with media supervisor, account team/client throughout online campaigns to monitor, report and optimize performance, resolving any performance issues
• Understands various tracking services and can build campaigns, traffic andtrack them for reporting purposes
• Analyze tracking results and write detailed campaign reports
Desired Skills & Experience:
• Digital media planning/buying experience is mandatory
• Good writing and presentation skills, strong negotiation skills, detail-oriented with strong attention to follow-through
• Experience using adserving technologies
• Strong personal case studies with attention to detail and analytical thinking skills
• Highly numerate; extremely good in maths and very good use of excel.
How To Apply:
If you are interested in working with the organisation and your skills and capabilities match the job profile, submit your application now.
Visit: Job Application Portal (http://u.theinfostrides.com/5m0xV)
Digital Media Planner / Strategist Job (http://www.jobnavy.com/job/5586/digital-media-planner-strategist-job-at-bytesize-nigeria/)