Author Topic: Brand Manager Job at Reckitt Benckiser  (Read 166 times)

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Brand Manager Job at Reckitt Benckiser
« on: Jul 14, 2015, 05:31 PM »
Job Title: Brand Manager

Company: Reckitt Benckiser

Job Type: Full Time

Qualification: BA/BSc/HND

Experience: 5 years

Location: Lagos, Nigeria

Job Field: Sales/Marketing

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RB is the world’s leading consumer health and hygiene company, with brands (such as Nurofen, Strepsils, Mucinex, Dettol, Lysol Finish and Vanish) sold in nearly 200 countries and operations in over 60 countries.

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Every day, we strive to find even better ways to give people innovative solutions for healthier lives and happier homes.

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Feeling well is at the heart of RB’s rapidly growing consumer health business. Making a difference to the lives of consumers means we continually invest in research and innovation to stay ahead of the game. In fact, we are changing the game in consumer health.

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Incumbent: – Supervisor/Manager’s Title: Marketing Director.

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Job Purpose: – Manage the creation and delivery of high quality programs/materials – on time and on budget. Support implementation planning and execution with excellence. To work with the brand teams and external audiences in program planning with the Marketing Manager and Agency resources. – Deliver effective communication of support plans and schedules.

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Essential Job Responsibilities: – Manage own brand(s) within the context of the agreed strategies to maximise short and long term Sales, Market Share and profitability – Develop, recommend and lead the execution of local marketing plans and manage the effective deployment of the marketing budget – Contribute to development of category strategies and innovation plans. – Develop and execute annual marketing including media plan – Initiate market research projects to deliver powerful consumer and customer insights as the basis for long term brand growth. – Lead the development of local copy strategy / executions – Coordinate with the Sales function for the execution of pricing and distribution strategies for assigned brands.

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KEY RESPONSIBILITIES : – Implementation of agreed plans on time and budget.

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Position Requirements: – 5 years of Promotional Marketing experience – Effective cross-functional team work experience Maturity and leadership – Independent worker, self Starter (outside the office), strong interpersonal and relationship building skills – Outgoing personality and ability to interact and influence different third parties – Lead a teams of third party demo girls including training and motivation of this team to execute Housewife Connect, HCP connect & School Activation including direct selling – Strong negotiation skills with Understanding of Marketing – promotional programmes, PR, literature, artwork development – Self sufficient, proactive and able to work with a high degree of autonomy – Excellent communication in English (verbal & writing) as well as presentation skills.

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Brand Manager Job at Reckitt Benckiser
« on: Jul 14, 2015, 05:31 PM »