Product Manager Job at Profiliant Development Resources Limited

[Jobrib]

Job Title: Product Manager

Company: Profiliant Development Resources Limited

Job Type: Full Time

Qualification: BA/BSc/HND  

Experience: 3 – 5 years

Location: Lagos, Nigeria

Job Field: Administration / Secretarial   Sales / Marketing  

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Profiliant Development Resources Limited is the leading B2B sales & marketing consultancy serving blue-chip clients across the Middle East & Africa. Profiliant is an acclaimed Workplace Performance Improvement (WPI) organization focusing on solutions that improve Leadership & Team performance in areas like Strategy, Individual/Team Productivity, Sales, Business Development and Customer Service.

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Job Description: – The Product Manager is responsible for developing and executing the brand plans and marketing programs, whilst adhering to global guidelines and ensuring brand objectives are achieved.

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Responsibilities: – Developing and implementing annual brand plans in accordance with global strategies. – Establish good working relationship; develop strong customer and sales relationships. – Providing clear consumer insights (consumer needs, segmentation and value proposition). – Creating value by building brand equity with the consumer targets, whilst creating below the line tools to achieve sales objectives. – Agreeing objectives with sales team, jointly developing marketing and brand plans for channels and key accounts. – Building and activating the respective brands in the trade (planning and executing tailored events, promotions). – Developing and implementing activities to recruit new consumers in close cooperation with sales teams. – Monitoring and evaluating key programs with recommendations for future action. – Leading local promotional development (objective setting, implementation and post-evaluation). – Acting as a Brand ambassador internally and externally: Sales Force, Trade, Consumers, Public Relations Agencies, Press, etc. – Managing individual T&E budget in the most professional manner and operating at all time with high level of integrity – Support to Brand Manager: – Developing PR plans, setting objectives and ensuring post evaluation. – Ensuring that local PR activities and messages are in line with brands strategies

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Requirements: – Minimum of second class lower degree. – 3-5 years relevant sales/product management experience.

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