Marketing Executive Job at First Class Consult Nigeria

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Job Title: Marketing Executive

Location: Lagos, Nigeria

Employer: First Class Consult

Marketing executives are involved in developing marketing campaigns to promote a product, service or idea. The role includes planning, advertising, public relations, organising events, product development, distribution, sponsorship and research.

Their tasks include:

•   liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organisations

•   communicating with target audiences and managing customer relationships;

•   sourcing advertising opportunities and placing adverts in the press – local, regional, national and specialist publications

•   arranging for the effective distribution of marketing materials;

•   maintaining and updating customer databases;

•   organising and attending events such as conferences, seminars, receptions and exhibitions;

•   sourcing and securing sponsorship;

•   conducting market research such as customer questionnaires and focus groups;

•   contributing to, and developing, marketing plans and strategies;

•   managing budgets;

•   evaluating marketing campaigns;

•   monitoring competitor activity;

•   supporting the marketing manager and other colleagues.

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