#Vacancy: Analyst – Loyalty Rewards Program Job at Wakanow.com

[Jobrib]

Job Title: Analyst – Loyalty Rewards Program

Company: Wakanow.com

Job Type: Full Time

Qualification: BA/BSc/HND

Location: Lagos, Nigeria

Job Field: ICT Sales / Marketing

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Wakanow.com is Nigeria's leading online travel company that provides customers with everything they need to research, plan and purchase a trip locally and globally.

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Wakanow.com offers travelers the cheapest available fares for flights, hotel reservations, airport pickups, visa assistance, vacation packages and many other travel services from a broad selection of partners.

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The Analyst's role is to provide back-end CRM analytics support for Wakanow's  loyalty rewards program. This includes building a robust customer database, analyzing customer churn, and settingmarketing targets for customer retention lift to inform loyalty point system.

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Responsibilities:

Building Customer Database: – Identify gaps in existing customer information system. – Propose and implement creative solutions for organizing customer data.

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CRM Analytics: – Shed light on baseline customer churn. – Set marketing targets to improve customer loyalty. – Devise points system.

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Desired Skills and Experience:

Formal Education & Certification: – Bachelors degree in Marketing – Technically literate, basic knowledge of computer science & SQL a plus.

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Knowledge & Experience: – 3 years experience in online marketing, finance background a plus – Familiarity/experience with CRM and loyalty programs – Superb proficiency in Excel – Conversant with basic programming principles

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Personal Attributes: – Creative – Self-starter; good judgment with demonstrated leadership skills. – Strong interpersonal, written, and oral communication skills. – Ability to prioritize and execute in a fast paced setting. – Proven analytical and problem-solving abilities with attention to detail. – Experience working in a team-oriented, collaborative environment.

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Work Conditions: – On-call availability. – Sitting for extended periods of time. – Occasional work after-hours.

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