Cluster Marketing and Communications Manager Job at Maersk Nigeria

[Jobrib]

Job Title: Cluster Marketing and Communications Manager

Ref.: ML-014889

Job Location: Lagos, Nigeria

Company: Maersk Nigeria

Parent Company: A.P. Moller – Maersk Group

Maersk Nigeria is looking for a highly motivated individual with a 'can do' attitude to take up the role of Cluster Marketing and Communications Manager. The successful applicant will be part of a very successful Trade and Marketing (TNM) team recognized as 'best in class' in West Africa

We Offer:

We offer the opportunity to be responsible for and involved with a wide range of tasks related to marketing, communication and performance management. The position also offers strong exposure at various levels at the organization, and the opportunity to work in a dual branded environment involving both brands of the A. P. Moller Maersk Group – Maersk Line and Safmarine.

Key Responsibilities:

Responsible for the development and execution of communication including:

o Write and develop email marketing messages for campaigns of specific trades

o Write and issue customer advisories for Nigeria, including but not limited to deployment changes, market related updates, and other news promoting Maersk Line and Safmarine services

o Plan and coordinate the design, content and production of customer e-newsletter

o Develop and execute a social media plan for Maersk Nigeria including use of Facebook and Twitter

Drive performance management in the cluster for both Maersk Line and Safmarine, including the use of, and ongoing improvement of country scorecards

Be overall TNM responsible for the Sales Toolbox and salesforce.com including

o Write and develop email marketing messages for campaigns of specific trades

o Identifying and promoting local differentiators (dual branded)

o Creating local collateral to assist sales at origin and destination in Value Selling efforts (dual branded)

o Develop reference stories to support the Sales team in Value Selling Process

• Provide commercial guidance and direction to the Nigeria sales organization in conjunction with the priorities agreed with the CEN TNM function

• Responsible for making sure the local content on www.maerskline.com is up-to-date and promoting Maersk Line/ Safmarine services in Nigeria, and actively drive the use of this page through the Sales and Customer Care teams

• Responsible for the TNM pages of the CWA Enable site are properly updated and ensuring internal promotion with origins

• Develop and maintain a detailed competition overview of shipping lines calling Nigeria

• Coordinate customer focus groups and voice of customer projects in coordination with other Maersk Nigeria functions

• Manage miscellaneous marketing related activities including

o Provide support for event management

o Be responsible for branding related activities in Nigeria

o Coordinate ordering of giveaways and other promotional items

• Ensure best practice sharing with the TNM functions in the cluster countries

• Provide assistance to the Cluster Trade and Marketing Manager on specific projects when needed

Who we are looking for

• 3-4 years work experience preferably in Marketing, Advertising or related field.

• Excellent English writing and editing skills

• Creative mindset

• Strong MS Office skills

• Strong customer focus both for internal and external customers

• Strong communications and presentation skills

• Quantitative analytical skills

• Possess stakeholder management skills (to operate both vertically as well as horizontally in an organization)

• A great team player and a self-starter, highly motivated and independent

• Pleasant and outgoing personality

• Shipping industry experience preferred

• Continuous Improvement skill set

Click here to apply for Cluster Marketing and Communications Manager Job