Ford Skips 2011 Super Bowl Advertising, Focuses on Pre-Game Festivities

Started by MyWorld, Feb 07, 2011, 12:00 PM

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MyWorld

Feb 07, 2011, 12:00 PM
Ford told Inside Line it will not advertise during the 2011 Super Bowl. Instead, it will dominate pre-game festivities with "Focus Rally: America Pre-Kick."

Source: Ford Skips 2011 Super Bowl Advertising, Focuses on Pre-Game Festivities
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