Weil: We must protect stakeholders' rights

[FIFA]

With any huge event, such as the FIFA World Cup™, the subject of brand protection, sponsors rights and ambush marketing are key commercial issues. FIFA's Marketing Director Thierry Weil discusses some of the issues at hand.

Via: FIFA.com News

[Shola Sholaz]

He has said the right. Football all over the world could be better than this if certain things are added and subtracted.