Senior Brand Manager - West Africa Job at Kimberly-Clark Corporation

Started by Jobrib, Jun 19, 2013, 01:31 AM

Jobrib

Job Title: Senior Brand Manager – West Africa

Location: Lagos, Nigeria

Employer: Kimberly-Clark Corporation

Recruiter: Redwood Consulting Ltd

Job Purpose: Accountable for developing, managing and sustaining profitable brand growth

Main Responsibilities:

•   Developing and implementing annual marketing/ brand activation plan

•   Implementing the Integrated Marketing Plan (IMP) and New Product Introduction (NPI) activities

•   Manages the research process and ensures shopper insights, channel and POP strategies and plans

•   Develops internal and external category reviews, analyses category data, highlights opportunities and recommends course actions

•   Manages the research process and ensures shopper insights, channel and POP strategies and plans

•   Develops internal and external category reviews, analyses category data, highlights opportunities and recommends course actions

•   Manages interactions with agencies and assists with evaluation

•   Responsible for coaching & development of direct reports

Job Dimensions:

•   Strategy and Plan Implementation

•   Innovation & POP targets by channel & customer

•   Group brand activation volume, NSV, profit targets and A& P budget adherence

Required Qualifications and Expertise:

•   Bachelor's Degree

•   Minimum 5 years job experience, including excellent understanding of or experience in Marketing& Category management

Deadline: 28th June 2013

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