Author Topic: Marketing Manager Job at Gionee Communication Equipment Co. Ltd  (Read 107 times)

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Job Title: Marketing Manager

Company: Gionee Communication Equipment Co. Ltd

Location: Nigeria

Job Type: Full Time

Qualification: BA/BSc/HND

Experience: 3 years

Job Field: Administration / Secretarial Sales / Marketing

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Gionee Communication Equipment Co. Ltd was founded on September 2002. It is a globally-oriented provider of mobile telecommunication products engaging in product Design, R&D and Manufacturing.

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Job description: – Good understanding of overall marketing functions, you are required to have strong brand understanding and business sense, your duty will focus on developing trade marketing strategies and media execution plans, to increase Gionee brand awareness, improve the brand presence and image effectively.

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Responsibly:

1. Devise and implement Gionee’s overall marketing strategy & plan for ATL & BTL in Nigeria market including budget allocation and tracking/feedback report.

2. Work with sales teams to Initiate and Implement strong in-store presence.

3. To set up the visual display guideline fit with domestic department store channel marketing, brand image business needs as well as the standard display image such as Gionee brand store, shop in shop counter, kiosk etc.

4. Devise promotional initiatives that drive consumer sales growth.

5. Lead promotional effectiveness and Best In Class shelf productivity.

6. To plan and to manage all yearly fairs, road shows, program and budget.

7. Maintain existing local PR/Press

relations and arrange PR/Marketing activities.

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Desired Skills and Experience:

1. Bachelor or above with major in marketing or other related disciplines.

2. Minimum 3 years management experience or preferably in retailing of telecom and service related industry.

3. Fully aware of the mobile industry and competitor business, and you have a sound understanding of retail business/environment.

4. Excellent Negotiation skills, Training & coaching skill.

5. Able to work under pressure.

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