Dreamforce Takeaway: It's All About Cloud Channel Strategies

[ECTNews]

 In my previous commentary in this space, I suggested that the evolution of the channel in the cloud is entering a new stage in its development. Last month's Dreamforce conference, hosted by Salesforce.com, served as a showcase for a series of new channel initiatives which clearly indicate the growing importance cloud vendors are placing on the channel for their future success. Salesforce.com used its annual user conference as an opportunity to unveil a new series of partner programs.

e-Commerce Times