How Much for That ICANN gTLD?

[ECTNews]

 Is $185,000 the right price for a single generic top-level domain? No, it's definitely not. If a gTLD is supposed to provide worldwide exclusive use of a name identity with unlimited sub-name-brand-extension-domains, this amount is insufficient for ICANN to add critical features to the same application process. A gTLD is like buying a powerful car engine and being given a list of body makers, mechanics and tire shops for optional fitting. That's the way it was before the revolutionary assembly lines were formed to build Model T's.

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