Taking
the
lead
in
this
celebration
is
Siam
Center.
Siam
Center
joins
forces
with
Bangkok
Pride—the
leading
voice
of
Thailand’s
LGBTQIA+
community—to
transform
Rama
I
Road
into
the
epicenter
of
celebration
as
it
proudly
hosts
the
Bangkok
Pride
Festival
2025,
captivating
audiences
from
around
the
world.
The
highlight
of
the
festivities,
held
under
the
theme
“Born
This
Way,”
is
the
Bangkok
Pride
Parade—dubbed
the
biggest
and
most
anticipated
in
Thailand—on
June
1.
Starting
from
National
Stadium,
the
parade
will
sweep
down
Rama
I
Road,
passing
right
in
front
of
Siam
Discovery,
Siam
Center,
and
Siam
Paragon.
The
3-kilometers
parade
will
bring
together
a
massive
show
of
solidarity
from
the
LGBTQIA+
community
and
feature
the
unveiling
of
the
world’s
longest
pride
flag—an
awe-inspiring
200
meters
in
length.
When
the
sun
sets,
the
day’s
festivities
will
culminate
in
the
spectacular
Bangkok
Pride
Party
that
will
light
up
the
city
with
a
dazzling
display
of
lights
and
sound.
Beyond the parade, Siam Center will celebrate Pride in a big way within its own walls with the “Galaxy of Love” campaign, which offers a fresh take on Pride that transcends gender and sexuality to embrace all identities through various experiences. Highlight activities include a special Pride collection of art toys by renowned Thai artist Poriin; the Pride Stage concerts; fan-favorite Series Y activities; and exclusive Pride collection by POP MART along with special Pride menus and fashion collections.
Just
steps
away
from
Siam
Center,
Siam
Paragon
is
joining
the
celebration
in
a
spectacular
collaboration
with
Drag
Bangkok
to
present
the
Drag
Bangkok
Festival
2025
from
May
30
to
June
1
at
Parc
Paragon.
This
year’s
theme,
“Thaituristic
Drag
Scene,”
promises
Thailand’s
greatest
drag
festival
with
an
intersection
of
Thai
culture,
fashion,
and
fierce
drag
energy.
Each
day
will
feature
live
performances
that
blend
traditional
Thai
aesthetics
with
bold,
contemporary
expression
to
celebrate
drag
as
both
an
art
form
and
a
powerful
symbol
of
cultural
pride.
Among
the
most
anticipated
highlights
is
Thailand’s
Drag
Star
2025,
the
world’s
first
nationwide
drag
competition,
bringing
together
drag
stars
from
all
77
provinces
in
a
showcase
of
talent,
style,
and
unapologetic
self-expression.
Additionally, Siam Paragon will host daily Drag Bangkok live performances, along with forums and talks featuring LGBTQIA+ voices, thought leaders, and advocates to create an inclusive space for conversations around identity, equality, and community. The celebration continues from June 2 to 30 with the unmissable Thailand’s Drag Star 2025 and show-stopping events from renowned Thai drag collectives, including The Stranger Bar, House of Heals, Silver Sand, BEEF, Lost & Found, 6ixcret Show Chiang Mai, and Cruise Club Phuket.
As
the
ultimate
destination
for
fashion-forward
trendsetters,
Siam
Discovery
is
joining
the
Pride
celebration
all
month
long
by
spotlighting
exclusive
Pride
collections
from
top
fashion
brands,
allowing
shoppers
to
make
a
bold
statement
that
celebrates
individuality
or
add
a
touch
of
pride
to
their
everyday
look.
Overlooking the Chao Phraya River, ICONSIAM invites the world to celebrate at Bangkok’s riverside with an elevated continuation of its successful “Pride Out Loud” campaign, which this year evolves to “Pride Out Louder.” With vibrant Pride-themed decorations greeting visitors at River Park and the skytrain entrance, the experience at ICONSIAM will be both visually pleasing and deeply meaningful. At the heart of the celebration is a curated “Pride Out Wall” exhibition, which is a collection of inspiring stories celebrating the journeys and achievements of LGBTQIA+ individuals, fan meet-and-greets with beloved boylove series (Y series) stars that spotlight the impact of queer storytelling in Thai entertainment; and “REFLECTION OF PRIDE – A Radiant Expression of Pride,” – a stunning light art installation and vibrant check-in photo spot for visitors.
Together, the four destinations, along with celebratory decorations and promotions at the remaining Siam Piwat properties—ICS and Siam Premium Outlets Bangkok—will create a constellation of ONESIAM Pride experiences across Bangkok. For a shopping experience that’s just as fabulous as the celebration itself, sign up for the ONESIAM Global Visitor Card to enjoy special Pride Month promotions, including a free Siam Gift Card with minimum spend, up to 80% off at over 200 participating brands, access to the Tourist Lounge, welcome gifts, up to 6% VAT refund, and 5% discount at Paragon Department Store, Siam Takashimaya, Gourmet Market, and Discovery Selection.
For more information, visit the ONESIAM Pride page at https://app.onesiam.com/434ga0Z
Hashtag: #SiamParagon #SiamCenter #SiamDiscovery #ICONSIAM #ONESIAMExperience #ONESIAM #SiamPiwat #BangkokPride #BangkokPrideFestival2025 #DragBangkok #DragBangkokFestival2025 #ThailandDragStar #TheCelebrationRightToLove #PrideBangkok #PrideMonthBangkok #PrideParadeBangkok #Pride2025 #PrideMonth2025 #PrideThailand #PrideMonthThailand
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