DFI
Retail
Group
appoints
Ella
Chan
as
Group
Chief
Strategy
Officer,
effective
1
April
2025
Ella’s
extensive
career
includes
impactful
roles
at
Walmart
across
the
US,
China
and
Hong
Kong,
where
she
drove
significant
business
growth
and
operational
excellence.
Her
achievements
include
leading
initiatives
resulting
in
double-digit
sales
growth,
pioneering
digital
innovations,
and
developing
new
retail
formats
tailored
to
evolving
consumer
needs.
Wee Lee Loh, DFI’s Group Chief Digital Officer, will expand his responsibilities to serve as Group Chief Digital and yuu Rewards Officer, overseeing yuu Rewards, Retail Analytics, and Retail Media. Wee Lee, who joined DFI in September 2023, has a strong background in digital transformation and e-commerce. His expanded role reflects the DFI’s commitment to leveraging data-driven insights and digital innovation to enhance customer engagement.
Scott Price, Group Chief Executive, DFI Retail Group said, “We are pleased to welcome Ella to our leadership team and to expand Wee Lee’s responsibilities. I’m confident their leadership will further strengthen our ability to respond to evolving customer needs, empower our people, and deliver sustained value for our shareholders as we continue driving growth and innovation across the business.”
These appointments underscore DFI Retail Group’s dedication to fostering talent, driving strategic growth, and delivering operational excellence in the rapidly evolving retail landscape.
https://www.dfiretailgroup.com
Hashtag: #DFIRetailGroup #yuuRewards #Mannings #Guardian #7-Eleven #Wellcome #MarketPlace #ColdStorage #Giant #IKEA
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