Guinness Nigeria marked its 75th anniversary by hosting a three-day, two-city Premier League Trophy Tour, bringing the iconic English Premier League (EPL) trophy to fans in Enugu and Lagos. The event celebrated the brand’s longstanding relationship with Nigerian football and its commitment to community engagement.
Enugu: The Spiritual Home of Nigerian Football
The tour commenced in Enugu, chosen for its rich football heritage and as the home of Rangers International FC. Governor Peter Mbah welcomed the trophy, highlighting the state’s commitment to sports development, including plans to host the 2026 National Sports Festival. The event featured interactive fan experiences, live performances, and opportunities for fans to view and photograph the EPL trophy.
Lagos: A Celebration of Unity and Passion
In Lagos, the trophy was showcased at The Palms Mall and the State House, Marina. Governor Babajide Sanwo-Olu praised Guinness Nigeria for its role in promoting national development and culture through sports. The Lagos events included live match screenings, personalized jersey booths, and entertainment, providing fans with immersive football experiences.
Guinness MatchDay Experience
The Guinness MatchDay events in both cities offered fans a multi-sensory experience, featuring 360-degree Guinness bars, gaming zones, and opportunities to win prizes. The events underscored Guinness Nigeria’s dedication to creating memorable moments and fostering community through the shared passion for football.
The Premier League Trophy Tour not only celebrated Guinness Nigeria’s 75-year legacy but also reinforced its commitment to uniting communities and celebrating the spirit of football across the nation.
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