Stanbic IBTC Rewards 148 Customers with ₦23 Million in Savings Promotion

Stanbic IBTC Bank Plc has announced that 148 of its customers have emerged as winners in the latest edition of its savings reward campaign, sharing a total cash prize of ₦23 million. The initiative, designed to promote a savings culture among Nigerians, is part of the bank’s commitment to rewarding loyalty and encouraging financial discipline.

During a prize presentation ceremony held in Lagos, the bank’s Executive Director for Consumer and High Net Worth Clients, Wole Adeniyi, said the campaign was created to celebrate customers who consistently grow their savings with the bank. He noted that by incentivising savings, Stanbic IBTC aims to help individuals build a stronger financial foundation, while also promoting the habit of setting aside funds for future needs.

“This promotion is not just about giving cash rewards; it is about reinforcing the importance of financial planning,” Adeniyi said. “We believe that every naira saved today has the potential to create wealth tomorrow, and we are proud to support our customers on that journey.”

The winners were selected through a transparent, computerised draw system overseen by regulatory bodies to ensure fairness. They cut across various regions in Nigeria, with prizes ranging from hundreds of thousands to millions of naira, depending on the category of their winnings.

Some of the recipients expressed excitement and gratitude to Stanbic IBTC, noting that the unexpected windfall would help them meet urgent personal or business needs. One of the grand prize winners, a trader from Abuja, said the reward came at a time when she was struggling to expand her business. “This money is a blessing,” she remarked. “I plan to reinvest it into my shop and also keep saving more with the bank.”

Stanbic IBTC explained that the savings promo is an ongoing campaign, with more draws scheduled in the coming months. Customers who maintain or increase their account balances stand a chance of qualifying for subsequent draws, thereby keeping them engaged throughout the year.

The bank also emphasised that the initiative aligns with its financial inclusion drive, which seeks to extend banking services to underserved communities. By rewarding savings, the programme not only benefits existing customers but also encourages unbanked Nigerians to open and maintain accounts.

Industry observers have commended the campaign, describing it as a creative way to encourage responsible financial behaviour while deepening customer loyalty. They note that in a challenging economic climate, such incentives can help cushion financial pressures and motivate individuals to prioritise savings.

In addition to the savings promo, Stanbic IBTC has rolled out various digital banking solutions to make account management easier and more accessible. These include mobile banking apps, USSD codes, and online platforms that allow customers to deposit, transfer, and monitor their savings without visiting physical branches.

As the year progresses, the bank says it is committed to sustaining the rewards scheme and exploring new ways to enhance customer experience. With 148 winners walking away with a share of ₦23 million, Stanbic IBTC’s savings promotion continues to position the institution as a customer-focused bank that values and rewards loyalty.

The next draw is expected to see even more winners as the bank intensifies its efforts to promote a savings culture nationwide—offering not just financial rewards, but also the promise of greater financial security for all participants.

Looking ahead, Stanbic IBTC reaffirmed that the savings reward campaign is more than a one-off gesture; it is part of a long-term strategy to build stronger financial habits among Nigerians. The bank stated that by maintaining consistency in rewarding its customers, it hopes to inspire more people to take advantage of structured savings plans, thereby improving their ability to weather economic uncertainties and plan for major life goals.

Ultimately, the success of the current draw sets a positive precedent for future editions of the promotion. With each new set of winners, Stanbic IBTC not only strengthens its bond with customers but also reinforces the message that disciplined saving is both rewarding and essential. As the programme continues to expand, it is expected to make a meaningful impact on the financial wellbeing of individuals and communities across the country.