Coca-Cola Nigeria has launched an exciting reward campaign, offering consumers a chance to win a share of N70 million in cash prizes. This initiative is part of the company’s efforts to appreciate its loyal customers and enhance engagement across the country.
The campaign, which kicked off recently, is open to Coca-Cola consumers nationwide. To participate, customers are required to purchase any Coca-Cola beverage with a special promotional label, reveal the code beneath the cap, and send it via SMS to a designated number. Winners are selected through a transparent raffle draw system.
Speaking at the launch event, Coca-Cola Nigeria’s Marketing Director, Adesina Adebayo, highlighted the brand’s commitment to creating memorable experiences for its customers.

“Our consumers are at the heart of everything we do. This reward initiative is our way of saying thank you for their unwavering support and loyalty to the Coca-Cola brand. We aim to spread joy and excitement while giving back to the communities we serve,” Adebayo said.
The N70 million reward pool includes both instant cash prizes and grand draws, with winners announced weekly. The initiative has already generated significant buzz on social media, with consumers sharing their excitement and anticipation for a chance to win.
Coca-Cola’s longstanding commitment to community-focused campaigns has been a key factor in maintaining its leadership position in the Nigerian beverage market. This latest initiative is another demonstration of the brand’s dedication to enriching the lives of its customers.
Many consumers have lauded the campaign, describing it as a timely gesture in light of the prevailing economic challenges. For some, the cash rewards could provide much-needed relief for household expenses, while for others, it’s an opportunity to connect more deeply with a brand they already enjoy.
As the campaign gains momentum, Coca-Cola Nigeria encourages its customers to continue participating and stand a chance to win big. With the promise of weekly announcements, the excitement is far from over, and many are hopeful that their next bottle of Coca-Cola could be the golden ticket to a cash prize.
This campaign reaffirms Coca-Cola’s position not just as a beverage giant but also as a brand that values its consumers and is committed to making a positive impact in their lives.
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