Lee
Ee
Hui,
HLB’s
Head
of
Business
Channels,
together
with
a
representative
from
EcoWorld
at
the
launch
of
Meet
@
HLB
in
Eco
Majestic,
Semenyih
Designed
for
the
Eco
Majestic
community,
Meet
@
HLB
provides
convenient
access
to
ATMs,
retail
banking,
and
cash
deposit
machines.
The
branch’s
daily
operations
from
12:30
pm
to
7:00
pm,
including
weekends,
have
been
a
welcome
surprise
for
residents
who
greatly
appreciate
this
convenience,
allowing
for
easy
integration
of
banking
needs
around
their
busy
schedules.
Kevin Lam, Group Managing Director and CEO of HLB, emphasised, “Meet @ HLB perfectly encapsulates our vision of being a “Digital Bank Plus Much More” – creating a powerful synergy of cutting-edge digital convenience and genuine human connection. This initiative is a vital part of our broader branch transformation strategy, where we are strategically evolving our physical network to better serve our diverse customer base through upgrades, service enhancements, and the introduction of innovative branch formats like Meet @ HLB.”
“Our collaboration with EcoWorld has been invaluable in bringing this vision to life. By understanding the unique characteristics of the Eco Majestic community, we have been able to create a banking space that truly resonates with its residents. This underscores our belief in the enduring value of physical presence within communities, transforming branches into vibrant hubs where we can truly understand and serve our customers’ evolving needs. It also helps us serve new and developing communities, where we can become the first bank for its residents and businesses, and work to meet their unique yet diversified banking needs.
Evon Yap, Divisional General Manager of Eco World commented, “We are truly grateful to HLB for recognising the importance of a physical banking presence in a growing, dynamic township like Eco Majestic. While digital banking offers convenience, there are still essential services that benefit from personal, face-to-face interaction. The Meet @ HLB branch is a thoughtful addition that brings everyday banking closer to our residents—accessible, reliable and seamlessly integrated into the fabric of our community. We deeply appreciate HLB’s effort in understanding the needs of Eco Majestic and designing a space that naturally complements Eco-township’s character.”
The branch recently hosted a Raya Open House, inviting Eco Majestic residents to connect with HLB staff, explore the branch’s offerings, and enjoy a vibrant festive atmosphere with food and family activities like colouring and jawi calligraphy. This event highlighted the Bank’s commitment to designing community-centric branches and offered a glimpse into the future of branch banking with HLB.
Customers
can
visit
the
Meet
@
HLB
branch
in
Eco
Majestic
at:
Block
1,
Jalan
Eco
Majestic
10/1,
Eco
Majestic,
43500,
Semenyih,
Selangor
Banking
Services:
Monday
–
Sunday,
12.30pm
–
7pm
(closed
on
public
holidays)
Express
Banking:
Monday
–
Sunday,
6am
–
12am
https://www.hlb.com.my
https://www.facebook.com/HLBMalaysia/
https://www.instagram.com/hongleongbankmy/?hl=en
Hashtag: #HongLeongBankBerhad #HLB
The issuer is solely responsible for the content of this announcement.
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