The
agency
representing
artists
with
disabilities
HERALBONY
is
a
creative
company
that
works
with
artists
with
disabilities.
We
craft
unique
brand
experiences
through
art
and
storytelling,
bringing
inclusivity
into
business.
By
showcasing
their
unique
expressions
and
sharing
their
narratives,
we
aim
to
change
perceptions
of
disability
and
build
a
society
where
every
‘difference’
is
valued.
Managing a collection of over 2,000 artworks by neurodiverse artists, we ensure fair royalties and foster a sustainable business model. Our in-house brand, HERALBONY, produces high-quality products infused with artistry and craftsmanship. Additionally, we collaborate with companies to co-create inclusive experiences and creative projects.
We also organize the HERALBONY Art Prize, an international award recognizing outstanding artists with disabilities. In July 2024, we established HERALBONY EUROPE in Paris—our first overseas subsidiary—to further expand our vision on a global scale.
Jury
President’s
Comments
from
KR
Liu
(Global
Head
of
Product
Innovation
&
Marketing
Partnerships
for
Platforms
and
Devices,
Google)
‘Glass:
The
Lion
for
Change’
was
established
to
celebrate
campaigns
that
challenge
gender
inequality
and
stereotypes
and
drive
societal
and
cultural
change.
This
year,
the
scope
of
evaluation
was
expanded
beyond
gender
to
include
disability,
race,
sexuality,
and
social
inequality.
Additionally,
sustained,
long-term
impact
was
introduced
as
a
new
evaluation
criterion,
raising
the
standards
even
further.
Through the judging process, I learned about HERALBONY for the first time. As I deepened my understanding of the project, I was deeply moved by how HERALBONY creates opportunities for people with disabilities to thrive as artists and creators.
We were also highly impressed by HERALBONY’s collaborative work with companies to create significant social impact. Instead of merely growing its own brand, HERALBONY ventured into co-creation with other organizations—a remarkable move that allows for broader and more meaningful societal transformation. I truly hope HERALBONY continues this initiative moving forward.
For
more
information,
please
click
here.
Official
Website:
https://www.heralbony.jp/en
Details
about
the
Cannes
Lions
Award:
https://www.heralbony.jp/en/topics/4356
https://www.store.heralbony.com/
https://www.linkedin.com/company/heralbony/
https://www.instagram.com/heralbony/
Hashtag: #Art #Creativity #Communication #Marketing #Diversity #Inclusion #HERALBONY
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