Social Media Coordinator Job at RusselSmith Group

Job Title: Social Media Coordinator
Location: Lagos, Nigeria
Recruiter: RusselSmith Group

Categories Full Time Job

Summary of Functions:
• The Social Media Coordinator will work with the entire day-to-day executions of social media campaigns; tasks include daily community listening, maintenance, community engagement/conversation, monitoring and issue escalation/response.
• The Social Media Coordinator must have a passion for and be well versed in Twitter, Facebook, YouTube and Blogging.
• Candidate will be responsible for implementing new social media campaigns and propagate relevant and useful content to engage current online users in conversations about our brand.
• The ideal candidate must have experience with updating social media sites & blogs with new brand content while keeping in mind the goal of reaching a broader audience and building brand loyalty.

Experience Required: At least two(2) years of experience working with social media tools and techniques

Skills/Qualifications Required: BA degree in Journalism, Communication, Marketing Public Relations or related field preferred

Job Information Responsibilities/Duties:
• Daily tasks will include working with key stakeholders to determine content concepts, generating and executing concepts for interactive Social media;
• Social Media Coordinator will be responsible for designing and implementing social media strategies, products and tools;
• Drive engagement of our brand with our social community, including members and prospects daily via our social media platform;
• Good communication skills, very high attention to detail are critical every day to tackle this high-energy, high-visibility position;
• Write, publish and maintain current content on Facebook, Twitter, LinkedIn, YouTube, Pinterest, and other social media platforms with the aim of engaging our audience;
• Create and maintain social media content calendar. Meet with stakeholders to collect content for calendar;
• Monitor social platforms for response opportunities;
• Moderate user-generated posts and replies;
• Respond to comments and replies quickly with poise and tact;
• Translate marketing and PR content into highly engaging, social-friendly content;
• Track effectiveness of individual posts and tweets;
• Leverages measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives;
• Interpret insights and community conversations into actionable recommendations;
• Influencer monitoring and engagement.

Requirements:
• Must have at least two(2) years of experience working with social media tools and techniques;
• Must have exceptional communication, interpersonal skills and a social personality by nature;
• Strong ability for presentation skills (speaking and visual design) required;
• Previous marketing, editorial, and/or public relations will be an added advantage;
• Proven ability to create and execute interactive social media campaigns;
• Experience with strategic planning and marketing of successful interactive communities;
• Proven track record for managing interactive communities and creating positive and successful community engagements;
• Expertise in publishing or participating on blogs, social news, video/photo sharing, social networking applications with a strong personal interactive reputation;
• Strongly results-driven ;
• Detail-oriented, high attention to fact-checking and accurate dissemination of information;
• Excellent verbal and written communication skills and social skills;
• Outstanding organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines;
• BA degree in Journalism, Communication, Marketing Public Relations or related field preferred
• Experience with monitoring, engagement, and analytics platforms a plus (e.g. Hootsuite, Facebook Insights, Twitalyzer, PageLever, etc.)

**Candidates MUST have previous working experience in social media. Only resumes from applicants experienced in social media and meeting the above outlined requirements will be reviewed for this position.

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