Sony Middle East and Africa, in collaboration with Naija Home Automation Limited, has inaugurated its latest electronics store at Jara Mall in Ikeja, Lagos State, as announced in a statement on Wednesday.
The unveiling ceremony witnessed the presence of dignitaries including the Commissioner of Police, Lagos State, Adegoke Fayoade, representatives from Naija Home Automation Limited, Amit Khandelwal and Sujay Kumar, and the Regional Manager of Sony Middle East and Africa, Saurabh Bhalla, among others.
Situated in one of the region’s premier shopping destinations and Nigeria’s largest technology hub, the new store provides customers with access to Sony’s state-of-the-art technology across various product categories.
Saurabh Bhalla, Regional Manager of Sony Middle East and Africa, expressed excitement about introducing Sony’s innovative products to Nigeria, emphasizing the partnership’s commitment to delivering top-notch technology solutions to customers.
The store is designed to offer an immersive brand experience, allowing customers to engage with Sony’s products in a unique and interactive manner, Bhalla noted.
Jobin Joejoe, Managing Director of Sony Middle East and Africa, highlighted the significance of showcasing Sony’s latest products at the Naija Home Automation Limited store, providing Nigerian consumers with access to cutting-edge technologies under one roof.
The new outlet promises customers a world-class shopping experience, featuring an extensive range of televisions, home entertainment systems, digital imaging products, premium audio accessories, and more.
Among the showcased products are TVs, home audio systems, party box speakers, 1000X noise-cancelling headphones, and the newly launched ULT Power Sound series, comprising wireless speakers and headphones.
Commissioner Adegoke Fayoade commended Sony’s global leadership in the technology sector and expressed enthusiasm about Nigerian customers enjoying an immersive experience at the newly launched store, conveniently located in Ikeja, Lagos.
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