Technology Consumer Products Selects CallidusCloud Lead to Money Enterprise Edition to Transform Sales and Marketing

PLEASANTON, CA–(Marketwired – Apr 24, 2014) – Callidus Software Inc. (NASDAQ: CALD), a leading provider of sales and marketing effectiveness software, announced today that Technical Consumer Products, a leader in energy efficient lighting innovations, has selected CallidusCloud’s Lead to Money suite to transform sales and marketing processes. The agreement was signed in the first quarter of 2014.

CallidusCloud’s Lead to Money Suite transforms marketing and sales results with marketing automation, territory optimization, mobile learning, sales enablement, configure price quote and incentive compensation management, all in one suite at one price.

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About Technical Consumer Products
Founded in 1993 with its North America headquarters in Aurora, OH, Technical Consumer Products, Inc. is a privately held leader in energy efficient lighting innovations and recipient of the EPA’s 2014 energy STAR® Partner of the Year award. TCP’s extensive product offerings include: LED lamps and fixtures, compact fluorescent lamps, energy efficient halogen lamps, exit and emergency lighting, HID, decorative and outdoor fixtures, ballasts and fixtures, and linear lamps.

About CallidusCloud
Callidus Software Inc. (NASDAQ: CALD), doing business as CallidusCloud^®, is the leading provider of sales and marketing effectiveness software. CallidusCloud enables organizations to accelerate and maximize their lead to money process with a complete suite of solutions that identify the right leads, ensure proper territory and quota distribution, enable sales forces, automate configure price quote, and streamline sales compensation — driving bigger deals, faster. Over 2500 leading organizations, across all industries, rely on CallidusCloud to optimize the lead to money process to close more deals for more money in record time.

For more information, please visit www.calliduscloud.com.

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