Popular music executive Don Jazzy has revealed one of his hardest moments as a record label owner. He recently revealed that letting go of singer Di’ja from Mavin Records was very emotional for him, and fans have been reacting.
Speaking on the Crea8torium podcast, the beatmaker admitted that the announcement was so emotional that he, Di’ja and others in the room all started crying together.
Stressing that the process of parting with his signees always feels deeply personal for him, Don Jazzy added that it is because he sees every artist under Mavin as his child.
His words, “One of the most difficult decisions of my career was when I had to let Di’ja go. That was difficult, and I don’t think I will let any artist go again by myself. Tega and Rema handle that now if they need somebody to leave the label.
Everybody in my record label is like my child. So, that was hard for both of us together. And she [Di’ja] knew that it was hard for me. She even questioned the guys in the room why they had to involve me in that. All of us started crying. It was hard.”
WOW.
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