BlackBerry CEO, John Chen, will still be in charge long enough to launch another couple of smartphones although don’t expect any new flagship models. Chen was re-elected chairman of the board for another year this week.
He still plans to launch two new mid-range smartphones in the next nine months, one of them as early as July. They’ll be cheaper than the Priv, BlackBerry’s first Android smartphone, but with the same level of security, he said today.
Chen has made some dramatic cuts in BlackBerry’s cost of sales, to $246 million from $348 million a year earlier, but still nowhere near enough to maintain the company’s gross margin, which slipped to 39 percent from 47 percent.
That a slide is already enough to push the company deep into the red, but the company also abandoned or wrote down the value of goodwill and long-term assets to the tune of $561 million in the quarter, leaving it with a net loss of $670 million, against a net profit of $68 million a year earlier.
The asset re-evaluation was a regulatory consequence of BlackBerry’s decision to break out revenue by business segment in a new way, Chen said.
Service access fees brought in $106 million, while software and services accounted for $142 million.
The company is still integrating its enterprise mobility management tools and sales force with those of Good Technology, which it acquired last year.
The mobility solutions segment, including smartphones and device software licensing, raised $152 million.
While the other two segments were profitable at the operating level, mobility solutions made an operating loss of $21 million. Chen said his goal is for that segment to achieve operating profitability in a couple of quarters. “I really, really believe we can make money out of the [smartphone] business. But to make sure we don’t put too much emphasis on the hardware, we started the software business,” he said.
Licensing device software brought in the princely sum of $0 in the quarter, but Chen sees it as a potential new revenue stream, and an alternative to licensing the patents underlying BlackBerry software. The focus of that could be BlackBerry Hub, a tool for managing multiple messaging and email accounts.
It will also provide a way to continue making money from smartphones should BlackBerry decide to pull out of the hardware business. Chen has no immediate plans to do that, though. “Many customers, especially in governments around the world, are still relying on us providing a secure [smartphone] for them,” he said.
He reiterated his intention to deliver two new models “this fiscal year’ [so before March 2017], adding that they would be “in the mid-range, not really high-end phones. The Priv is a great product but it’s too expensive for enterprise. This is why enterprises and the carriers that supply them have been asking for a mid-range phone. That’s why I think we should produce a mid-range product with our level of security. Let’s see if we can make a run of it. If not, we already started the software part of that business and maybe that will make the transition a bit smoother.”
If BlackBerry does decide to bail out of the hardware business, it won’t cost it much. It has just written down existing inventory, and no longer makes smartphones itself. “We are a hardware design house. With the new manufacturing arrangement that we made, we don’t carry too much of a risk to our balance sheet,” Chen said. [InfoWorld]
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