Held
over
the
weekend
of
30
November
and
1
December,
the
Singapore
edition
of
The
Famous
CFC
brought
together
hundreds
of
passionate
Chelsea
fans
to
celebrate
the
club’s
legacy
and
passion.
Anchored
at
lyf
Funan
Singapore,
with
additional
activities
at
The
Robertson
House
by
The
Crest
Collection
and
Ascott
Orchard
Singapore,
the
two-day
festivities
featured
football
coaching
clinics,
a
watch
party
for
Chelsea’s
match
against
Aston
Villa,
and
exclusive
meet-and-greet
opportunities
with
Chelsea
legend
Gianfranco
Zola.
As
Chelsea’s
Official
Global
Hotels
Partner
and
the
presenting
partner
of
The
Famous
CFC
in
Singapore,
Ascott
played
a
key
role
in
bringing
the
event
to
life,
showcasing
its
continued
commitment
to
delivering
exceptional
experiences
for
Chelsea’s
fans
and
Gianfranco Zola said: “What a privilege it has been to be a part of The Famous CFC in Singapore! I thoroughly enjoyed my stay at The Robertson House by The Crest Collection, as well as my visits to lyf Funan Singapore and Ascott Orchard Singapore. It was a pleasure to meet so many of Chelsea’s passionate fans here. The enthusiasm and energy from them all has been amazing, and it is truly special to connect with so many supporters face-to-face. I am immensely grateful for the opportunity to share unforgettable moments with them.”
He added “The weekend was capped off with a dominant performance from Chelsea against Aston Villa. I recently spent time with Cole Palmer and saw first-hand what an unbelievable talent he is. His goal and performance against Aston Villa was top quality and there is no doubt in my mind he has the tools to be one of the best players in the world in the near future. What a signing he has proven to be for Chelsea!”
Casper Stylsvig, Chelsea’s Chief Revenue Officer, said: “The Singapore edition of The Famous CFC was a tremendous success, and we are delighted to have had the opportunity to reconnect with our passionate fanbase in Southeast Asia, thanks to our friends at Ascott. It was truly inspiring to see the unwavering dedication of our supporters. We are very proud of our partnership with Ascott, and the experience we have delivered for both our fans and Ascott Star Rewards members.”
Tan Bee Leng, Chief Commercial Officer, Ascott, said: “As Chelsea’s Official Global Hotels Partner, Ascott is proud to continue providing the club’s supporters and Ascott Star Rewards members with exclusive and immersive experiences that go beyond just the stay. From football clinics conducted by Chelsea coaches and an intimate fireside chat with club legend Gianfranco Zola, to curated pre-match F&B hospitality and watching the Blues in action alongside Zola himself; every detail throughout The Famous CFC in Singapore reflects Ascott’s dedication to seamlessly blend hospitality, entertainment and sports to deliver an unforgettable event, reinforcing our commitment to ensure guests ‘Stay Rewarded’ with exceptional experiences. Building on this momentum, Ascott is excited to already be working on bringing The Famous CFC to other cities in 2025, further strengthening our connection with Chelsea’s global fanbase. We look forward to creating more extraordinary experiences for fans and Ascott Star Rewards members worldwide, to live their unlimited passion for the club they love.”
“Ascott is also looking forward to the rebranding of the two stadium hotels, currently operating as Stamford Bridge Hotel London, to lyf by the second half of 2025. The lyf brand, with its experience-led, social living concept, aligns perfectly with the spirit of Chelsea and the dynamic energy of Stamford Bridge. Offering more than just a place to stay, lyf will deliver an immersive experience that reflects Chelsea’s strong sense of community, passion and excellence. Whether guests are visiting for a match or immersing themselves in the club’s legendary legacy, we are confident this new lyf property will provide a truly remarkable experience,” she added.
Highlights
from
The
Famous
CFC
–
Singapore
Edition
The
Singapore
edition
of
The
Famous
CFC
kicked
off
on
Saturday,
30
November,
with
a
series
of
football
coaching
clinics
at
The
Ark
futsal
court
in
Funan,
led
by
coaches
from
Chelsea
FC.
Reflecting
The
Famous
CFC’s
commitment
to
supporting
local
communities,
the
clinics
hosted
participants
from
SportCares,
the
philanthropic
arm
of
Sport
Singapore,
and
the
Singapore
Disability
Sports
Council.
Chelsea
legend
Gianfranco
Zola
made
a
special
appearance,
engaging
with
the
beneficiaries
and
sharing
inspiring
words
with
the
young
players.
Later
in
the
day,
Zola
visited
Ascott
Orchard
Singapore
to
film
exclusive
content
for
fans.
He
then
hosted
an
intimate
meet-and-greet
with
Ascott
Star
Rewards
members
at
The
Robertson
House
by
The
Crest
Collection,
where
fans
had
the
chance
to
interact
with
him
and
take
photos
with
the
2016/17
Premier
League
trophy.
Zola
also
stopped
by
Chandu,
the
hotel’s
speakeasy
cocktail
bar,
where
he
tried
his
hand
at
crafting
the
‘Magic
Box
Dribble’,
a
cocktail
specially
created
in
his
honour.
The activities continued on Sunday, 1 December, with more football coaching clinics. This was followed by a fireside chat at lyf Funan Singapore, where Zola shared personal stories, reflected on memorable moments from his football career and answered questions from attendees. In the evening, Zola joined Ascott Star Rewards members for a lively dinner party at lyf Funan Singapore. The event featured an immersive experiential zone for photo opportunities and a merchandise booth inspired by the iconic dressing room at Stamford Bridge. Three ‘one-of-a-kind’ shirts, two autographed by Zola and one by Chelsea award-winning player Cole Palmer respectively, were put up for a live charity auction during the dinner party. In line with Ascott’s and Chelsea’s efforts to promote disability inclusion, auction proceeds were donated to the Goh Chok Tong Enable Fund (GCTEF), which supports persons with disabilities through providing financial aid, supporting aspirations and conferring awards to recognise the achievements and potential of persons with disabilities. GCTEF is administered by SG Enable and supported by Mediacorp, with Singapore’s Emeritus Senior Minister Goh Chok Tong as its Patron.
The
excitement
culminated
with
the
Chelsea
vs.
Aston
Villa
watch
party
at
Funan,
where
around
250
supporters
gathered
at
the
shopping
mall’s
atrium
to
watch
the
thrilling
match
live
from
Stamford
Bridge,
with
Zola
celebrating
alongside
them.
The
atmosphere
was
electric
as
fans
cheered
on
their
favourite
team.
Special
greetings
from
Kiernan
Dewsbury-Hall,
Robert
Sanchez,
Axel
Disasi,
Marcus
Bettinelli
and
Nicholas
Jackson,
along
with
exclusive
giveaways
drawn
by
Marc
Cucurella
and
Robert
Sanchez,
heightened
the
excitement
throughout
the
evening.
With
surprises
and
memorable
moments
at
every
turn,
the
event
marked
the
perfect
conclusion
to
an
extraordinary
two-day
Famous
CFC
festivities.
For the latest updates on exclusive offers from Ascott’s partnership with Chelsea, including the upcoming editions of The Famous CFC, please visit https://www.discoverasr.com/en/ascott-chelseafc.
https://www.discoverasr.com/en
https://www.linkedin.com/company/the-ascott-limited/
Hashtag: #TheAscottLimited #AscottStarRewards #DiscoverASR #StayRewarded
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